As the Covid-19, commonly known as the Coronavirus disease, continues to cause havoc, governments are being forced to implement tougher measures to curb its spread. With the lockdown now in place, people considering to sell their property are likely to put their plans on hold for a while. Selling your home during the coronavirus can be tough, so here is a guide to help you below.
Social distancing guidelines and self-isolation policies have restricted viewings across the board as thousands of buyers opt to stay home or sellers ask agents to cease viewings. With fewer domestic buyers and a scarcity of overseas buyers, transaction levels are likely to fall sharply in the short term.
Wondering how to sell your home during the Coronavirus pandemic? Read on for some tips.
1. Cancel Any Open Houses
The restrictions around large gatherings have made it impossible to continue operating the open houses despite it being on the efficient ways of marketing and showing the property to groups of people. It will be difficult regulating the number of people coming to see the house during one of these events. And instead of taking risks by creating an unsafe environment, consider canceling these events and look for other effective ways of marketing your home.
2. Create Video and Photography Tours
The advancement in technology has made things easier and many people are now looking for homes for sale in North Carolina online. With a high-resolution camera, you can take quality pictures and videos of your home. Post them on different video sharing channels, such as Youtube if you have a channel, improving your chances of closing a sale because your home will be seen by thousands potential buyers. Do not forget to include an aerial video of the property.
3. Clean Your Home Regularly
If you are one of those selling their second homes or rental property, it is most likely that you will not be living there. Therefore, it is important to ensure that it is clean all the time. Prospective buyers want to feel comfortable during the tour, and they are more likely to feel so in a serene environment.
You may also consider keeping your primary home clean if it is the planning to sell. The pandemic will not last forever despite it paralyzing the economy. Life will resume with some amount of normalcy. So, you want to be prepared for that time.
4. Make Some Repairs If Possible
Instead of rushing to fix problems in your home after the pandemic, you can use this time to make repairs so that you are ready when the time comes to complete the sale. Despite the Coronavirus scare, keep your property for sale ready. For example, you can decide to repaint the house or fix a broken mirror in the bathroom. Whatever the case, make sure you utilize this time to improve your home. Who knows, it might increase your profits!
5. Use Online Tools
An example of such a platform is the Multiple Listing Services (MLS). They are databases established by brokers for purposes of providing accurate and comprehensive information on listed properties. MLS is ranked among the most efficient ways of making a sale in real estate due to the network of connections of brokers and other professionals in the industry. In most places across the globe, MLS systems are the primary marketplaces that connect sellers and buyers of real estate property. This is predominantly because all the people in these services are interested in selling or buying property. As such, the marketing strategy is channeled to a specific target group. Brokers in a MLS system have rules and provisions on how to earn commission for the property they find buyers or sellers for.
6. Use Teleconferencing and E-Signing Programs
You can negotiate contracts using these platforms. Once done, you can opt to also sign the contracts digitally. Thanks to technology, you do not have to meet in an office to see your agent. However, avoid this option if you are not familiar with it. Instead, ask your agent to assist you. But be with them when teleconferencing so that you can ask questions and have yours answered.
Emailing, an option used by professional realtors and agents, is another method you can use to sell your property. So, consider sending email campaigns, which will help you target specific people who may have keen interest in the property you are selling.
7. Hire Staging Services
A majority of homeowners do not know the importance and value that staging adds to your property marketing efforts and strategies. Staging plays a crucial entry role in introducing the property in the market. By using the services of a professional stager, you increase the chances of attracting the right potential buyers in the market. If the staging step is done unprofessionally and without any emphasis on the uniqueness of the property on sale or for rent, finding the right investor can prove to be a daunting task. Staging revolves about illusions and it is usually about making the house look brighter, loving and more welcoming.
8. Start Packing
Utilize this time to sell any non-essentials in your home. You can sell them on online platforms. Also, get rid of old items that are no longer of value. Once normalcy returns, you will be ready for a showing.
9. Come Up With the Price for Your Home
In the wake of this global pandemic, take time to come up with the right price. Browse the Internet and compare prices. This ensures that you do not undervalue or overvalue your property.
10. Start Posting Advertisements
Social media is one of the most effective ways of marketing your property. So, start posting ads online. Most people are keeping themselves busy on social media after the government enforced the lockdown.
Adapt to the new selling strategies to keep up with the developing trends in the housing industry. Above all, have faith in the midst of the Coronavirus pandemic. It will not last forever, and normalcy will return soon. So, use this time to improve your home and get ready to cash on that lucrative deal.